Design has been part of my life for as long as I can remember. It led me to a master’s in graphic design and more than a decade of working across visual and digital design. I like to stay close to a project from the first concept to the final outcome, because the details matter just as much to me as the idea itself.
I’ve always had a particular love for illustration and type design, shaping both around the needs and context of each project. Today, my practice spans graphic design and UX/UI. In UX/UI, I focus on understanding what people need and shaping digital products that are clear, intuitive and purposeful.
Across both, I care about making sure the idea works — that it connects with people, serves its purpose and is carried through with care.
For me, design starts with understanding what needs to be achieved and who it’s for. That way of thinking has stayed with me through a master’s in graphic design and years of working across visual and digital projects, from early concepts through to final delivery.
Working closely with clients has taught me that there’s often more to a project than what’s written in the brief. I bring that perspective into both graphic design and UX/UI, paying close attention to how people see, understand and interact with what I design.
I’ve always cared about the visual side of a project. I notice the small things, but I also want to know why each choice is there and what it brings to the final design.
Design has been part of my life for as long as I can remember. It led me to a master’s in graphic design and more than a decade of working across visual and digital design. I like to stay close to a project from the first concept to the final outcome, because the details matter just as much to me as the idea itself.
I’ve always had a particular love for illustration and type design, shaping both around the needs and context of each project. Today, my practice spans graphic design and UX/UI. In UX/UI, I focus on understanding what people need and shaping digital products that are clear, intuitive and purposeful.
Across both, I care about making sure the idea works — that it connects with people, serves its purpose and is carried through with care.
Design has been part of my life for as long as I can remember. It led me to a master’s in graphic design and more than a decade of working across visual and digital design. I like to stay close to a project from the first concept to the final outcome, because the details matter just as much to me as the idea itself.
I’ve always had a particular love for illustration and type design, shaping both around the needs and context of each project. Today, my practice spans graphic design and UX/UI. In UX/UI, I focus on understanding what people need and shaping digital products that are clear, intuitive and purposeful.
Across both, I care about making sure the idea works — that it connects with people, serves its purpose and is carried through with care.
Design has been part of my life for as long as I can remember. It led me to a master’s in graphic design and more than a decade of working across visual and digital design. I like to stay close to a project from the first concept to the final outcome, because the details matter just as much to me as the idea itself.
I’ve always had a particular love for illustration and type design, shaping both around the needs and context of each project. Today, my practice spans graphic design and UX/UI. In UX/UI, I focus on understanding what people need and shaping digital products that are clear, intuitive and purposeful.
Across both, I care about making sure the idea works that it connects with people, serves its purpose and is carried through with care.
For me, design starts with understanding what needs to be achieved and who it’s for. That way of thinking has stayed with me through a master’s in graphic design and years of working across visual and digital projects, from early concepts through to final delivery.
Working closely with clients has taught me that there’s often more to a project than what’s written in the brief. I bring that perspective into both graphic design and UX/UI, paying close attention to how people see, understand and interact with what I design.
I’ve always cared about the visual side of a project. I notice the small things, but I also want to know why each choice is there and what it brings to the final design.